FreshCart
A loyalty platform that grew with FreshCart's subscription model
Category
Retail & E-Commerce
Year
2023
- Design
- Technology
- Marketing
- Platform users
- 1.5M
- Boost in customer retention
- 42%
Platform users
Boost in customer retention
The Challenge
FreshCart was shifting toward a subscription-based grocery model, and its one-off transactional loyalty points didn't map cleanly onto recurring orders — customers on subscription plans felt like the rewards program wasn't built for them.
Our Solution
We designed a hybrid rewards model that credits both one-off purchases and subscription milestones (3rd order, 6-month anniversary, referral chains), with retention-focused nudges timed to typical subscription drop-off points. The platform now scales with FreshCart's own shift toward recurring revenue rather than fighting it.
Technologies & Services
Let's work together to grow and build your business successfully.
- Dedicated Castlers
- Projects delivered
- Years of experience
- Clients Trusted
150+
Dedicated Castlers
1000+
Projects delivered
16+
Years of experience
800+
Clients Trusted
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